Can a shirt change the world? We believe so.
We are Multeepurpose.
Headquartered and manufactured in Los Angeles, multeepurpose infuses amazing contemporary style with social and environmentally conscience philosophies.
Our revolutionary concept in casual-contemporary clothing is built on harnessing the power of design and infusing it with a purpose.
If you haven’t heard; Roozt is the new kid on the block and is already turning some heads…
Roozt lets you discover the coolest, trendsetting, cause-oriented brands all under one roof. That means no more scouring blogs, facebook walls, or google searches to find that fav new brand that’s helping save the world with their business. When you find the brand, item, or impact that you love, Roozt literally gives you rewards for sharing it with your friends. << How neat is that?!
Form follows function. Well, that can’t be said for most fashion statements, but Multeepurpose products are committed to abiding by that principle. Every product has a story behind it and was designed with one in mind. For every item they sell, they donate to a charity that correlates to the design of the item. With their lightning reflexes, Multeepurpose kicks it into high gear when global disasters strike. When the tsunami devastated Japan, Multeepurpose created special collections whose profits were donated entirely to those in need. Who needs Superman, anyway?
Just as with their products, Multeepurpose aims to be trendsetters with their responsible business model. With their commitment to more informed, responsible business choices, they are enabling and encouraging their customers and clients to do the same. Multeepurpose shirts are made from a range of 100% biodegradable and 100% natural materials, and their printing process uses PVC-free, water-based ink. For the ultimate in eco-chic, Multeepurpose has a collection dedicated to our glorious mother earth, comprised of apparel focused on sustainability and preservation of the natural environment.
The US economy thanks you, Multeepurpose, for creating more jobs. Multeepurpose produces locally, with everything down to their printing facility in-house. Bringing Big Brother to sustainable business practice, they supervise the production of each garment to ensure a high standard of quality and fair labor conditions.
As pretty as they are, it’s not all about the dollar signs. Multeepurpose represents a new breed of company that recognizes that the fiscal bottom line alone is not an adequate indicator of a company’s success. Multeepurpose employees are active participants in many of the non-profits the company supports. To date, they’ve hosted multiple community events from hands-on clothing production programs for at-risk teens to runway fashion shows for the atypical model.
I am Ruby
I am Neat and organized
I say… “Be Water my Friend”
I pretend… to fly
I dream… My future… being a CEO
I am Neat and organized
I am Ruby … and this is my Company – Ruby Designs
Ruby Designs started in my Spark Class in school. It started with the help of Multeepurpose. I wanted to learn about business. So far i have learned the different types of tee-shirt printing. I learned how to make an inspiration board. I now have products for sale!!!
You can get them here!! I worked on everything from the concept, to design, to setting up the “backend” of a store. (thats all the stuff you dont see on a website). Again- here is the link: http://www.shopmulteepurpose.com/Ruby-Designs_c_189.html
All the profits from the sale of my products will go to the SPARK Program. I hope you will like my facebook page!
This is my first product! It will soon be for sale with proceeds donating to Spark
The first product I helped to design
(This is from their website >>>) ”Spark is a national organization that provides life-changing apprenticeships to middle school students from disadvantaged communities in an effort to empower them to succeed in their education and beyond. 30% of students in the United States drop out of high school every year, averaging 7,000 every every day. Among students in the highest need neighborhoods across the United States, the dropout rate exceeds 50%. This is one of the greatest social justice issues of our time.”
“Spark addresses the dropout crisis by connecting volunteer professionals with underserved youth in workplace apprenticeships to “spark” their potential. Students identify a “dream job,” and Spark matches that student with a mentor doing that job. These apprenticeships are complemented by a Leadership Class, which helps students connect apprenticeship learning to school. As students explore the school-to-career connection, they build skills critical for academic success, gain a strong appreciation for the relevance of their education, and become motivated to work hard to achieve their dreams.”
These are my mood boards! They will inspire my other designs!
Just got the final numbers in… and I am speechless!
Our goal was to connect consumers with a purpose – to allow them to effortlessly find and support a cause, with something as simple as a tee shirt. With a team of 5 determined individuals, and the support of our friends, families, and fans, we have created a clothing line that not only looks great – but is DOING great things. Last year we donated $11,000 to non-profit organizations involved in good works around the globe. This year, we more than doubled that!
$1270 went to our Animal Cause- These donations helped support 400 dogs and cats through ARK (many from Fukushima who have lost their families in the Japanese Tsuanami and Earthquake). They also helped the California Wildlife Center rescue and rehabilitate sick, injured and orphaned native wildlife. Did you know, it costs $700 to raise and release a fawn in six months. CWC cared for 18 fawns in 2010. Since 1998, CWC has experienced a steady increase in animal patients, caring for more than 25,000 wild animals, many whose injuries were caused by the impacts of their urbanized environments.
$4310 went to our Eco Cause-We protected an Acre of the Kimbe Coral Reef, home to a wealth of colorful hard and soft corals, 12 different species of marine mammals and more than 860 species of coral reef fish with the Nature Conservancy. We gave support to small local organizations and Indigenous communities struggling to protect their Rainforest homelands saving acres of Rainforest through the Rainforest Action Network. Through OISCA we contributed to scholarships, conservation projects, and education programs teaching environmentally sustainable development in 31 different countries.
$945 Went to our Liberty Cause:We supported the National Center for the Preservation of Democracy’s educational programs designed for teachers, community-based mentors and middle and high school students. These programs providing them with tools needed to become active participants in our democratic society whether through voting, community volunteerism, or public service. We supported also women, mothers, and children through JOICFP, an organization inspired by a vision of a world in which the basic human needs of individuals and families are met, enabling individuals to make their own choices regarding reproductive health and rights.
$19,000 Went to our Urgent Cause: We addressed recent urgent and catastrophic events caused by natural disasters, often donating 100% of our profits in this category. Since the disaster in Japan the Red Cross contributed over $260 million in Aid. Our donation helped the Red Cross provide more than 82,000 sets of household appliances, including a washing machine, refrigerator, microwave, rice cooker and hot water dispenser, to families who lost their homes. As of early August, approximately 10,000 people were still living in evacuation centers, we supported the Red Cross in providing each person with three meals a day, and enough water to drink.
The social and environmental challenges we face are enormous. The need for businesses to lead the way is even bigger. Our effortless activism campaign offers a simple, tangible and fashionableway for both our business, and our customers (YOU!) to be a part of the solution.
L to R: Elephant Seal “true seal” – no external ear flaps or holes;
California Sea Lion – external ear flaps and puppy-like face;
Harbor Seal “true seal”- small external ear holes.
Share Our Passion for Marine Mammals and Ocean Conservation California Wildlife Center’s Marine Mammal Response Team assists distressed marine mammals and marine birds along the Malibu coastline for many different reasons, including malnourishment, separation from mothers, entanglements and diseases; but nearly 10% of the animals we rescue have been impacted by human interaction and hazards like net and fishing line entanglements, gun shots and boat strikes – making their rescue all the more our responsibility.
Pup Season in Malibu -
What to Look For During the months of February through April, all three species of seal pups may be found on Malibu beaches. Some may be simply warming up and resting while their mothers are away feeding, others may be suffering from malnutrition and in need of medical assistance.
Animals in Distress: Important Tips to Remember
If you see a marine mammal or marine bird in distress or injured: • Do not approach, touch, pick up, feed or pour water on the animal. Doing so is often more harmful to the animal and it is a violation of the Marine Mammal Protection Act of 1972 • Watch the animal from a distance of at least 50 feet • Note physical characteristics and the animal’s condition • Determine the exact location of the animal
• Call California Wildlife Center’s Emergency Hotline with the above critical information. California Wildlife Center’s Emergency Hotline: 310-458-WILD (9453)
Taking fear out of the equation, what are your biggest dreams?
“If you knew you could abolish slavery, what action would you take? If you could save the life of one girl or change the circumstances of 27 million slaves worldwide, would you buy a cup of fair trade coffee, make a donation, teach a child to read, demand a new law or spread the word that slavery must stop? What would you attempt to do, if you knew you could not fail?” - Carol Metzker
Carol has traveled to India to see Free the Slaves’ frontline partner work. Recently she spend time in Punarnawa ashram, where girls who have survived slavery rehabilitate, and receive vocational training. Punarnawa means “new beginning.” Read her earlier blog post here.
They are all protesting the SOPA and PIPA antipiracy bills. Luckily the word is getting across. This past hour 3 co-sponsors of the bill have now withdrawn their support.
From the LA Times, “Sen. Marco Rubio (R-Fla.) withdrew as a co-sponsor of the Protect IP Act in the Senate, while Reps. Lee Terry (R-Neb.) and Ben Quayle (R-Ariz.) said they were pulling their names from the companion House bill, the Stop Online Piracy Act. Opponents of the legislation, led by large Internet companies, say its broad definitions could lead to censorship of online content and force some websites to shut down.”
ABC news explains the purpose of the proposed bills:
“The bills were intended to protect movie makers, music publishers and other providers of online content who fear that in the digital age, people can copy what they’ve created and spread it without paying for it. They’ve said digital pirating is a major threat to their businesses. Supporters include the U.S. Chamber of Commerce and the Motion Picture Association of America. The Walt Disney Company, the parent company of ABC News, is among the firms supporting the legislation.
Internet companies have been complaining that the bills put them in the untenable position of having to be online police. They say they worry that the two bills could hold them responsible if users of their sites link to pirated content.
The companies said the bills could require your Internet provider to block websites that are involved in digital file sharing. And search engines such as Google, Yahoo and Bing could be stopped from linking to them — antithetical, they argue, to the ideal of an open Internet.”
SOPA and PIPA would force website owners to police users and even go so far as to block entire sites. Small sites won’t be able to defend themselves, and as Wikipedia states, ” Big media companies may seek to cut off funding sources for their foreign competitors, even if copyright isn’t being infringed. In a world in which politicians regulate the Internet based on the influence of big money, Wikipedia — and sites like it — cannot survive.”
I understand protecting the rights of copyright owners, intellectual property is property, but SOPA and PIPA would do more damage than good.
There’s still three months to go, but I can’t help it!
Coachella is my second favorite holiday of the year!
***UPDATE 3/29***
Sad to hear Bikechella is postponing their operation until Coachella 2013. From what I’ve heard there were supplier problems and the bikes won’t be arriving on time.
So here are some other options:
** Tri-a-bike: 44-841 San Pablo Ave. at Highway 111, Palm Desert, CA
…another option is to buy one from the Pawn shop. There a place called Rockys Pawn and they usually have bikes. Look em up and give them a call.
——————-
Original Article:
A stellar company “Bikechella” is offering lots of chances to win bike rentals in the Coachella Valley in April! Be sure to check them out, and like to win!
You can catch them on Twitter (they have over 500 followers) and on their new Facebook page! With enough buzz, they may soon add tent rentals to the mix for the complete package.
Exciting news – especially for anyone who has done the hour long walk into the fairgrounds, or had to do a last minute run to the grocery store.
Multeepurpose will be out in full force just like last year! Come say hi at the festival to score some free gear! You can like our fb page as well for some great giveaways(not festival related) and more info: http://www.facebook.com/multeepurpose
Here is some more info on Bikechella from their FB page:
About
Festival Bikes will be renting bikes in Coachella Valley, CA this April. Like our page to stay up to date with rental specials and contests to win FREE TICKETS!
Description
Bike Rentals for the Coachella Valley in 2012 and Stagecoach 2012 will be available starting 1/20/2012. Check back for rental info.In addition to our status re-post contest ending 1/20, we will be giving away 1 free bike rental every friday. Like our page for info about more contests!
*Please note – Bikechella is a bike rental company renting bicycles in Coachella Valley, California. COACHELLA, as in “COACHELLA valley music and arts festival” has no connection, and does not endorse or reccomend this company.
(Sorry for the legal jargon – at a request from the festival law peeps, I need to state this… “to identify and distinguish the goods of one manufacturer or seller from goods manufactured or sold by others, and to indicate the source of the goods.” ) Quoted from uspto.gov
** Dear Coachella peeps… please let me know if anything in this post is infringing on trademark law and I will fix it right away
The dawn of a new year means new resolutions, fresh starts, and the revitalization of the get-it-done spirit. This year – I am making it a point to include an eco-resolution, and hope you will join me. It doesn’t have to be anything big – even a small change can have a big impact. Below are some great ideas to get you started on your Eco-resolutions! **Feel free to share your eco-resolutions too!
ECO-RESOLUTION IDEA #1- Ditch the Plastic
Find a reusable shopping bag and stash it someplace smart. I leave one in my office, one at home, and one in my car. I use them to carry groceries, shoes, makeup, paperwork, office supplies and just about anything I can dream up. From humble beginnings the re-usable shopping bag has become quite a fashion statement.
In 2007, San Francisco became the first city in the U.S. to ban single-use plastic bags in chain grocery stores and pharmacies. Dozens of other cities and counties have followed over the past four years, making this the easiest eco-resolution yet! I recently bought my grandmother a FEED reusable Tote, which not only reduces waste by being reusable, it provides school meals to children through United Nations World Food Programme. Check out http://www.feedprojects.com to learn more!
Visualizing Waste: what 60,000 plastic bags looks like, the number used in the US every five seconds
(Above: Running the Numbers: An American Self-Portrait by Chris Jordan)
(Below: enlarged pictures of the above image)
ECO-RESOLUTION IDEA #2 – Support Artisans
I’ve recently discovered a new love of artisan organic cheese, and a new passion. Brie, Blue, Crumbled, Goat, Cow, hard cheese, soft cheese, aged cheeses, truffle cheeses – each word is a beautiful note on my palate, and learning about where they come from has been rewarding pursuit. I especially love discovering the story behind the cheese.
As Cowgirl Creamery (one of my favorite organic cheese-makers) remarks, “It is possible to name the cheesemaker, identify the pasture where the animals grazed, and to name the breed of cow, sheep or goat whose milk was used. Artisan cheese comes with a sense of place, ecological values, and a unique relationship between the artisan and the raw materials.”
This 2012, make it a point to buy something artisan, or locally grown. It does’t have to be cheese. I never liked tomatoes until I tried a large farmers market tomato the size of a grapefruit, overflowing with delicious juice. Now, I love them and anxiously await the summer and fall harvest. Visit a farmers market, a trade show, or a fair. Find something that inspires you; locally grown fruit, wildflower honey, wine… You never know – you may find something that changes your life!
ECO-RESOLUTION IDEA #3 – Make your house sparkle with Green Cleaning products
Eco-Cleaning products used to be more expensive, harder to find, and never quite worked as well. This may have given them a bad rap early on, but this is not the case any longer. Today, you can stop into any grocery store and find an entire section devoted to green-cleaning. I’ll admit to having a strong affinity to my bottle of blue windex, after all, I grew up using it.
When first choosing to switch, I was worried about how well my new green cleaner could handle the job, but my worries turned out to be unfounded. I love cleaning with products like Green Works, and Method’s all vegan line. Here is a great list of products covering glass cleaners, dishwashers, floors, bathrooms, drains and more… http://www.care2.com/greenliving/cleaning-house-the-green-vegan-way.html. Want a DIY solution? Click Here for a DIY Non-toxic cleaning kit from National Geographic.
ECO-RESOLUTION IDEA #4 – Go paper towel-less!
“What if a whole group of people did the same “green” activity at the same time?”
That very question was the foundation for a campaign spearheaded by Reduce Footprints called Change the World Wednesday (#CTWW). Each week a new challenge is posted on the site and anyone can join in. One of their Wednesday Challenges was to avoid using or buying paper towels for 7 days. Groovy Green Livin (founded by Lori Popkewitz Alper) did a great story on this challenge, providing paper towel facts and figures, and tips to go without. Read it here: http://groovygreenlivin.com/2011/08/how-to-go-paper-towel-less/If every household in the U.S. used just one less roll of paper towels,we would save more than 544,000 trees each year!
ECO-RESOLUTION IDEA #5 – Eco-Social-Apparel
Aside from eating, drinking, and sleeping, there is one more thing most people need to do everyday. Put clothes on… unless you live in a nudist colony, in which case you are already ahead of the game. For the rest of us who need to cover up, it is worth noting that According to the EPA Office of Solid Waste, Americans throw away more than 68 pounds of clothing and textiles per person per year. That equates to about 21 billion pounds of waste each year! The first thing you can do is be sure that what you don’t need goes somewhere that it can be of use. Goodwill, crossroads, vintage stores, you name it.
Oscar de la Renta and Diane von Furstenberg also make some great earth-friendly fashions.
ECO-RESOLUTION IDEA #6 – Ditch your bottled water addiction
I love bottled water – I really do! Its tastes great, its easy to take with me, perfect for the gym, and available just about anywhere I go. What I don’t love, is the plastic bottle it comes in. Its also pricey – and according to James Owen from the National Geographic, not as healthy as good ol’ tap water. Tap water, on average, is 500 times cheaper than bottled water. So what to do? Snag yourself a BPA-free bottle and drink up.
If you’re like me, you may still like the idea of using a filter. A great option is Bobble - available in most retail locations, even stores like Bloomingdale’s. Brita also makes great filters that fit right onto your sink faucet!
If you havent already: check out THE STORY OF STUFF
Feel free to leave your eco-resolution comments I’d love more ideas!
Kiva is a non-profit organization with a mission to connect people through lending to alleviate poverty. Leveraging the internet and a worldwide network of microfinance institutions, Kiva lets individuals lend as little as $25 to help create opportunity around the world. Learn more about how it works.
I’ve personally made several loans through Kiva, and love the organization.
I like knowing that I made a difference in someone’s life, and while I don’t have $800 to lend, I can part with 5 skinny vanilla latte’s to help someone in Kenya purchase a dairy cow to sell milk, or someone in Pakistan purchase farm animals to raise (like Zubaida, Zaiban, Azra, Tasleem , Shazia in the above picture). Learn about their story Here.
The best part is that I am not making a donation. I am making a loan. Kiva does not give out free handouts – but rather, enables people to get the help they need to in order to support themselves.
“Reuben is 42 years old. He is married with one child aged 14 and attending school. Reuben has been practising mixed farming for twenty eight years. He produces milk and tea which he sells locally.
Reuben has requested this loan of KES 50,000 from Juhudi Kilimo to buy a dairy cow. Proceeds from this loan will enable him to pay his child’s school fees and improve the family’s financial status. In five years, he hopes to have increased his dairy cows to two and built a modern dairy unit. The challenge he faces is insufficient funds.”
True to his word, he has been paying back the $625 loan, and I am happy to be a part of his story.
Here are just a few examples of how your order with Multeepurpose can save more lives:
• 12 pieces from our eco category – Can help us restore the last remaining bottomland hardwood and longleaf pine forests in the magnificent Southern Coastal Plain.
• 18 pieces from our urgent category- Can provide three blankets during a natural disaster such as Katrina, Haiti, or the Japan earthquake
• 25 pieces from our animal category- Can help care for a wild baby bird, hawk, or owl that was crowded out of its nest; The CWC will feed it and help it learn how to fly.
• 35 pieces from our humanity category – Can provide enough ready-to-use therapeutic food (RUTF) to treat one malnourished child.
• 50 pieces from our eco category – Can provide the replanting of 200 white pines to restore a forest near lake superior, or replant 100 square feet of marsh
• 70 pieces from our humanity category – Can purchase enough vaccine to inoculate 175 children against measles.
• 100 pieces from our animal category – Can fund the CWC’s Baby Care unit for 2 days. February through September, waves of orphaned owls, sea lions, bobcats, foxes, and opossums are brought to the Center for care.
• 500 pieces from our Liberty category – Can provide one trip for a class to the National Center for the Preservation of Democracy where kids will learn the importance of democracy, diversity, and civic involvement.
Introducing our new styles: The Sweatshirt maxi dress, u-neck modern tee, cropped handkerchief, long Sleeve Scoop Doleman, boyfriend scoop tee, and racer back tank! Get them Spring 2012!
Everyone loves giveaways during the holiday’s... Like us onFacebook, and you may win a piece from our collection sooner! The 250th person to “Like” ourMP facebook pagewill be the first to receive a gift! After that we will do a raffle every 20 new likes for various pieces from our collections!
Anyone who is a fan is eligible to win! So tell your friends to like our page to increase your chances!
Are you a buyer? Join our wholesale mailing list : HERE
Are you a fan or customer? Join our newsletter for deals, news, and events: HERE
